The way people discover businesses online is beginning to change. What worked a decade ago, and even a few years ago, is no longer enough. Many companies are still following the same playbook built for Google rankings. In today’s environment, that approach is starting to look like your grandfather’s content marketing strategy. While old school
How Should Businesses Design Their Content Strategy for AI Search? Read More »
AI search is changing how customers discover businesses. Learn the difference between traditional SEO and AI SEO, and how companies can become trusted sources cited in AI-generated answers.
AI SEO vs Traditional SEO: What Businesses Need to Know Read More »
You have probably heard the term “content marketing” but perhaps you’re not clear on what it means or why your business needs it. So let’s define the marketing buzzword and examine why the strategy is critical for business success. Content marketing is a marketing strategy that focuses on creating and distributing relevant and useful content
What is content marketing? How can businesses use it to drive traffic to their websites? Read More »
Over the years we have used a lot of digital marketing tools at our agency. Find the best SEO reporting tool took time however. Some were ok. A few we found were pretty crappy. Luckily we have found one we love called SERPbook? What is Serpbook you ask? Read on to find out. At Kudujuce, we
What is SERPBOOK? Our favorite SEO reporting tool Read More »
Hourly rates vary based on expertise, experience and of course scope of a project. That said, sight unseen, you can expect to pay a junior developer in the $75 to $100 range and a senior AWS developer in the $100-$400 range, and even more in some cases. Here’s a breakdown of the range here at
What is the AWS consultant hourly rate in the United States? Read More »
No two businesses are alike, but they have a common goal – to be the best in their field by achieving optimum efficiency. Running a business though is a complex activity that involves synchronizing all elements to produce the best output. Outsourcing some parts of the enterprise is key to efficiency and performance. It is
Outsourcing Elements of a Business to Increase Efficiency Read More »
There’s a funny thing book publishers always tell first time book writers when they get their first deal: “You don’t want to write this book for money. It’s a reputation builder. It will get you paid speaking gigs and it’ll will elevate your career.” It’s actually true. Because getting a book deal really won’t make
Why your brand should publish a book Read More »
Content marketing, on the face of it, is easy to do, especially when you do it right with SEO Marketing. You produce great content demonstrating you are an expert, and people buy from you. Right? Well, it should be that easy, but it is more complicated than that. There are some critical steps you need to follow to ensure
Most common content marketing mistakes Read More »
If you don’t have either a decent content creator on staff, or at least one (or more) on retainer, then you are going to have a problem in the next few years. Successful companies invest in marketing, and marketing in today’s business means you need to create content that people love and find helpful. If
10 reasons your business should be part media company, regardless of what it does Read More »
A niche consultant asked me this question recently: How do I grow my consulting business. Here’s the answer I gave him. Answer: The best way is to become the pre-eminent expert in your field on the web and attract people who are seeking your expertise as a consultant. Here are some ideas to grow your business with digital
How do I grow my consulting business with digital marketing? Read More »
